» Multi-Channel

We serve our customers wherever they are – in our brick and mortar stores, online or mobile

Douglas sets the pace in the market for selective beauty products and cosmetics, not just with its attractive product portfolio but also thanks to its innovative multi-channel distribution strategy. Douglas relies on a multi-channel offering that integrates perfumeries, online shop and mobile application and ideally caters to the individual shopping habits of all its customers - habits that are just as diverse as our customers themselves. We therefore continually focus on adding yet another layer of perfection to the service and purchasing experiences in all channels. Online and offline.

Our specialist stores

We are known for our focus on good locations. Douglas operates a state-of-the-art store network in prime locations. The individual stores stand out for their premium fit out and innovative concepts. And not just in Germany but in many European countries. Come and visit one of our currently more than 1,700 specialist stores (including franchise stores) to see for yourself.

Our online shop & mobile application

As innovation leader, Douglas has been among the first to identify the opportunities that result from the changing purchasing habits of customers. It successfully established an online shop that relies on state-of-the-art technologies to present an extensive, attractive brand and product offering in the perfumery, personal care, make-up, accessories and decoration segments. Thanks to Douglas' proprietary mobile application, the online shop can now also be accessed easily via smart phone – any time and from everywhere.

Douglas Card & Carte de Fidélité Nocibé

The loyalty programs of Douglas and Nocibé complement the innovative distribution strategy and offer their about 17 million members in Europe particular advantages such as invitations to exclusive events, coupons for samples or discounts.